Texaco is such an iconic brand that anything bearing the logo or name has become collectable and bears a prominent display. According to
logoorange the five pointed logo star was created in 1903 as an obvious reference to Texas.
The discovery of oil in Southeast Texas was what gave rise to The Texas Co which later became Texaco. With the rise of the American automobile came the need for "filling stations". Texaco along with other now iconic brands filled the need for gas and oil along the growing network of Americas roads. Texaco was the first to have filling stations in all of the lower 48 states. What made the brand so recognizable to the American public was the aggressive promotion of the brand with radio and
television. The best part of this story is that
Texaco is still with us as a part of Chevron.
No comments:
Post a Comment